February 16th to 19th, Barcelona, Spain
At this year’s Mobile World Congress in Barcelona, Nokia Siemens Networks focused on the new opportunities that the global economic slump brings. Communication service providers (CSPs) that renew their focus on improving customer experience, driving profitability and embracing sustainability will come out of the current crisis stronger than ever.
The world's largest mobile conference brought together the leading industry players, entrepreneurs and innovators for four days of seminars, events, competitions and networking opportunities. The comprehensive 2009 agenda reflects the pressing issues that the world and the mobile industry is facing today: the credit crunch, network growth and ecosystem management as well as environmental and social issues.
Turning these challenges into opportunities was the key message for Nokia Siemens Networks' at this year’s congress.
Listen!
MWC09: Sustainable business = an opportunity
Sustainability - economic, social and environmental - is something that every company should take into account today. Karen Kimball and Hannu Pikkarainen explain that this is not an obligation, but an opportunity for businesses, and describe what this means in concrete terms.
File size: 3.9 MB
Duration: 6:44 min
Date: February 2009