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PrintProactive Care: the crystal ball of network maintenance
A new Nokia Siemens Networks service is helping to create better end-user experiences by gathering and analyzing a mass of network data to reveal potential faults before they occur.
Few things annoy end users as much as a dropped call or an SMS that fails to get through. Network quality impacts customer loyalty more than almost anything else, including cost, making it a key differentiator in today's highly competitive markets.
Being able to anticipate and avoid network problems before they even arise is a highly effective way to keep end-users connected. Preventive maintenance is fast becoming an essential item in the network operations toolbox, helping a growing number of operators to protect revenue, manage churn and reduce operational costs.
Moroccan benefits
The practical benefits of Proactive Care are highlighted by the experience of Maroc Telecom, Morocco's leading operator with more than 14 million subscribers. "We are so convinced by the Nokia Siemens Networks Proactive Service that we have extended our contract for a further year due to the secured network connectivity and increased end-user satisfaction," comments Mark Keddis, IN & VAS O&M Department Head, Maroc Telecom.
Implemented to help increase the availability of SMS and MMS services, preventive maintenance is now deployed across Maroc Telecom's entire network. Together with network optimization services, the solution has virtually eliminated outages of value-added services and greatly improved network quality.
Proactive Care has identified several issues, from capacity restrictions to SS7 signalling congestion, and even finding security breaches. The result is not only a better end-user experience and improved revenue protection, it has also achieved considerable savings in operational costs.
Three steps to network heaven
The Nokia Siemens Networks Proactive Care service applies a three-stage predict-prevent- improve process for raising network quality.
Predict: The network's vital signs are monitored through automated data collection and analysis to give a real-time picture of network health.
Prevent: Immediate corrective action is taken to avoid potential problems arising.
Improve: Care experts carry out a root cause analysis of preventive actions and work with the operator to create a long-term improvement plan.
The technical platform for the Proactive Care solution is Prosper (Proactive Service Platform - Engineered and Remote), which connects to the operator's network and provides the engines, tools and artificial intelligence for collecting and analyzing potential problems. It also uses Nokia Siemens Networks' experience and expertise encapsulated in its worldwide knowledge base.