Trend seven

Broadband with no boundaries How will operators cope with consumers’ ever-increasing demand for broadband on the move? In both developed and emerging economies, this demand is skyrocketing, and, what’s more, most experts predict this demand will grow even faster as time goes on.

 

Kenneth Karlberg: The power of simplicity

Simplicity is valid for internal work, technologies, setup or anything, but the emphasis is of course on the customer interface.

Bringing broadband to Germany at breakneck pace

When operator HanseNet and its consumer brand, Alice, wanted to go from local operator to nationwide communications provider, they could not afford to drag their feet. The company laid out an ambitious strategy for growth in 2004, when the market was already highly competitive.

Alan Hadden: LTE and more

Some operators see their network data traffic growing exponentially every year, and this staggering growth rate will continue.