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Location based services
Location based services is a full end-to-end solution which includes location platform, applications and integration capabilities. Supporting all major positioning technologies for location based applications for any mobile device on any of the major radio access technologies. It enriches customer services with location information to whom it matters, when it matters.
In today’s world, with social communities and personalized services playing a key role, location based services are seen as a new growth area. Currently, the most popular services are navigation, local information searches, ‘check-in’ apps, friend-finder and family tracker applications, and enterprise applications (including workforce tracking and fleet management). In the enterprise sector location services support efficiency in customer service planning. Locating the nearest field person supports cost saving by minimizing travel and improves the customer experience with faster service.
Offering location based advertising also enables you to develop new revenue sources.
High accuracy positioning technologies address both increased consumer and regulatory needs.
The business benefits
- Improved customer lifetime value
- New revenue sources and less churn
- Increased value of current applications
- Meeting regulatory requirements
Why Nokia Siemens Networks?
Nokia Siemens Networks Location based services has over 60 commercial deployments globally, from small and regional operators to Tier 1 carriers.
We offer support for and experience from all major radio access technologies including LTE and have a comprehensive portfolio of complementing positioning technologies.
