Revenue Optimization

Achieving more revenue from data is a challenge for many of our customers. On average 75% of revenue still comes from voice, while 70% of CAPEX is invested in data. We help our customers maximize the revenue from data by a range of innovative solutions.

Flat rate data policies are becoming a thing of the past. Your customers all have their own individual needs and they’re demanding increasingly personalized services from network operators.

We’ll help you move away from one-size-fits-all data policies so you can give each user the experience they want – and the experience they’re willing to pay for. Our introduction to Quality of Service (QoS) differentiation, for example, can help you deliver different services to individual customers.

So whether it’s an online gamer who wants high data speeds and prolonged access to data services, or a student looking to access data only occasionally, we can help you match your services to their needs.

We’ll also help you predict churn by analyzing the data generated in the network optimization processes through our Subscriber Equity solutions.

By aligning your network optimization project to your business objectives, we help you give each customer the experience they want.

The business benefits

• Generate revenue by giving your customers more choice
• Optimize your network capacity by differentiating service levels based on customer demand
• Increase customer satisfaction by giving your users the experience they want

Why Nokia Siemens Networks?

We have nearly 20 projects ongoing or completed on helping our customers implement QoS differentiation.

We provide an end-to-end of the network to minimize risks and ensure good performance.

Contact us to learn more about our Revenue Optimization services.